General-Marketing Questions and Answers

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Showing 10 of 49 questions
Q1
Marketing function includes-
  • A Designing new products
  • B Advertisements
  • C Publicity
  • D After sales service
Answer: Option
Q2
Lead generation can be resorted to by browsing-
  • A Telephone directories
  • B Yellow pages
  • C Internet sites
  • D List of existing customers
Answer: Option
Q3
Effective selling skills depend on-
  • A Effective lead generation
  • B Sales Call Planning
  • C Territory Allocation
  • D Effective communication skills
Answer: Option
Q4
Market Information means-
  • A Knowledge level of marketing staff
  • B Information about marketing staff
  • C Information regarding Share market
  • D Knowledge of related markets
Answer: Option D
Q5
Marketing channels mean-
  • A Delivery period
  • B Delivery time
  • C Delivery outlets
  • D Delivery place
Answer: Option
Q6
‘Buyer Resistance’ means-
  • A Buyer’s interest in the product being sold
  • B Buyer fighting with the seller
  • C Buyer’s hesitation in buying the product
  • D Buyer becoming a seller
Answer: Option C
Q7
Marketing is the function of-
  • A Sales persons
  • B Production Department
  • C Planning Department
  • D Team leaders
Answer: Option
Q8
A DSA means-
  • A Direct Service Agency
  • B Direct Selling Agent
  • C Double Selling Agent
  • D Distribution Agency
Answer: Option B
Q9
Service Marketing is resorted to in-
  • A All manufacturing companies
  • B All production houses
  • C Export units
  • D Insurance companies and banks
Answer: Option D
Q10
Marketing is-
  • A A skilled person’s job
  • B A one day function
  • C A one time act
  • D Required only when a new product is launched
Answer: Option A

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