General-Marketing Question and Answer

General-Marketing Question and Answer
31. A series of instructions that tells a computer what to do and how to do it is called a—
  • program
  • command
  • user response
  • processor
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32. Effective marketing helps in—
  • developing new products
  • creating a competitive environment
  • building demand for products
  • All of these
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33. Which is the part of a computer that one can touch and feel ?
  • Hardware
  • Software
  • Programs
  • Output
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34. A Call in Marketing means—
  • to phone the customers
  • to visit the customers
  • to visit the marketing site
  • to call on prospective customers
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35. Delivery Channel means—
  • maternity wards
  • handing over the products to the buyers
  • places where products are made available to the buyers
  • All of these
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36. Processing involves—
  • inputting data into a computer system
  • transforming input into output
  • displaying output in a useful manner
  • providing relevant answers
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37. One of the following is a target group for the marketing of Internet Banking.
  • All the customers
  • All the educated customers
  • All the computer educated customers
  • Only creditors
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38. Innovation mean—
  • Product Designing
  • New ideas
  • Impulse
  • Both (A) and (B)
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39. One of the following is a target group for the marketing of educational loan.
  • All the customers
  • Students
  • Only poor students
  • Students having promising educational track record
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40. Service after sale is not the function of—
  • Marketing staff
  • Seller
  • Director of the company
  • Employees of the company
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